Amazon Japan Diagnostic
A paid, decision-led diagnostic to understand why an Amazon Japan account is underperforming — and what would actually be required to fix it.Amazon Japan is not behaving like the US or Europe.
Many international brands are already live, spending on ads, and “doing the right things” — yet results remain inefficient, fragile, or stalled.
This diagnostic exists to remove guesswork and surface the real constraints before more time or money is wasted.
WHO THIS IS FOR
This diagnostic is designed for international brands that:
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Are already selling on Amazon Japan
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Are dissatisfied with performance, efficiency, or growth
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Have tried internal optimisation or previous agency support
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Need a clear, Japan-specific view of what’s actually wrong
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Want to decide whether fixing the account is worth pursuing
If your Amazon Japan account is live and performance matters, this is the correct starting point.
WHO THIS IS NOT FOR
This diagnostic is not for brands that:
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Are looking for free advice or a sales call
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Want generic Amazon optimisation
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Are not prepared to act on findings
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Expect guaranteed growth or outcomes
This is a serious, paid assessment designed to inform real decisions.
WHAT THIS IS (AND ISN’T)
What this is:
The Amazon Japan Diagnostic is a decision tool.
It is designed to answer:
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Why is performance currently limited?
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What are the primary constraints?
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What would need to change to improve results?
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Is execution worth pursuing under current conditions?
What this is not:
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Not a checklist audit
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Not a free account review
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Not a generic optimisation report
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Not an automatic gateway to management
Some accounts should be fixed.
Some should be approached differently.
Some should not be scaled at all.
The diagnostic is designed to surface that reality.
WHAT WE ANALYSE
The diagnostic focuses on performance-critical factors specific to Amazon Japan, including:
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Listing structure and localisation quality (not translation)
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Category dynamics and competitive positioning in Japan
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Pricing, value perception, and trust signals
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Advertising structure, efficiency, and wasted spend
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Keyword coverage and discoverability gaps
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Conversion constraints unique to the Japanese market
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Account structure, health, and policy limitations
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Inventory visibility and supply constraints (as inputs, not managed execution)
This is not a US/EU framework copied across.
It is Japan-specific.
WHAT YOU RECEIVE
At the end of the diagnostic, you receive:
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A clear explanation of why performance is limited
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Identification of primary and secondary constraints
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A realistic view of what can and cannot be fixed
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An outline of what would be required to improve performance
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Clarity on difficulty, risk, and upside
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Clear next-step options, including whether execution makes sense
You can use this information with or without us.
POSSIBLE OUTCOMES
There are only three outcomes:
1. Proceed to execution
Where appropriate, we outline scope, responsibilities, and fees.
2. Adjust or pause
In some cases, scaling immediately is not the right move.
3. Exit cleanly
If Amazon Japan is not viable under current constraints, you’ll know early.
There is no obligation beyond the diagnostic.
HOW IT WORKS
1. You purchase the Amazon Japan Diagnostic
2. We request access and required inputs
3. Diagnostic work is conducted
4. Findings are delivered in a structured format
5. You decide what to do next
No sales calls. No pressure.
PRICING
£3,000 (one-time fee)-
Single account
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Single brand
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Diagnostic only (no execution included)
